McDonald’s – Toast The World

McDonald’s and Davis Elen needed an exciting way to bring attention to their McCafe line and they came to Bubba’s Chop Shop to bring this dynamic and fast-paced idea to life.

With the tight turnaround for this spot Team Bubba was able to incorporate many locations by filming all of the background plates separate from the beverages and composited the two together in order to allow for the many shots needed to give this commercial the variety of locations it truly needed.

The other fun thing about this project was shooting it at 8K (’cause why not?) on our new RED EPIC-W! This actually helped us a ton in post, while we were crushing those chroma keys.

CREDITS

Production Company. Bubba’s Chop Shop
Director. Jonny Zeller
Agency. Davis Elen